Howard’s Funeral Directors

Howard’s Funeral Directors are located in Southport and Ainsdale and have been helping and serving local families since 1988.

Our Funeral Plans

Choice Essentials Funeral Plan

Covers all essential Funeral Director services

From £2,650

Choice Plus Funeral Plan

Covers all essential Funeral Director services plus embalming and a chauffeured limousine for up to six passengers

From £2,925

With a Choice Funeral Plan

Our Funeral Plan enables you to prepay for certain elements of your funeral in advance and fix the cost of Funeral Director Services, protecting you from the risk of these rising.

  • The Funeral Director Services are included
  • You have the option to make Voluntary Contributions towards Third Party Fees and Additional Products & Services
  • You will not require a medical assessment
  • You are able to record your wishes to help your family make decisions when the time comes

Choose a Branch to buy your Funeral Plan


1-5, Roe Lane, Southport, England, PR9 9DR, United Kingdom.

35 reviews on Google


82, Station Road, Southport, England, PR8 3HW, United Kingdom.

4 reviews on Google



Rating: 4.7 from 35 reviews View on Google Maps

Joanne Coates

8 months ago

My first point of contact by phone was Derek. He was kind, patient and professional from the very beginning. When I had questions or concerns I was able to get in touch and Derek would contact me at his earliest convenience and I was very grateful to have a continuous contact rather than to deal with different people throughout the process of planning my Dads funeral. I also met with Chris in person, again, kind, considerate and professional. He went out of his way to be available as I was travelling some distance to make final preparations and sign papers. Fantastic, friendly service from the outset. They made a very tough process much more manageable. Thank you to such an outstanding team.


4 months ago

Everyone who was involved in planning and on the day of the funeral treated everyone professionally with dignity and respect. I would like to thank Derek for his advice and guidance throughout.

Sarah Cutts

a year ago

I was happy with the service from the start, from taking out the funeral plan for my mum to arranging the funeral. It was an easy, stress-free process and Derek’s manner was kind and helpful, which really helped. All our wishes were carried out efficiently and professionally and we were very happy with the service and communication throughout. I’m so glad I took out the funeral plan with Howard’s. They were a pleasure to deal with and I would highly recommend them. Many thanks for all your help.

Gill Moss

3 months ago

Derek was very professional and considerate. Felt he was in control of everything and we didn’t have to worry

Lisa McBretney

7 months ago

Derek…. What a kind professional man. I have already told you in person our gratitude. But you are a credit and you gave so much support and reassurance to us as a family and my late Mum. A Thank you will never be enough


Rating: 5 from 4 reviews View on Google Maps

Diane Mcqueen

a year ago

Howards Funeral Directors were excellent in every way, from planning the funeral to delivering it. We were struggling with tight deadlines due to Easter, but they were able to make it work and provide a funeral of the highest quality. They coped with some last minute changes and traffic delays on the day to get us there on time. It was commented on by everyone present that it was a lovely service. It could not have gone better nothing was too much trouble. Thanks to Lyndsay, Derek, Carl and all the staff involved

Michael hurley

4 years ago

Every aspect was dealt with sensitively and efficiently, with great attention to detail. This is exactly the sort of service that is needed at such a difficult time.

David Warner

a year ago

Mike Smith

2 weeks ago